If you’re looking for the ultimate, premier music festival experience, look no further than XRoads41 in Oshkosh!

Here are the top five reasons you won’t want to miss it: 

1. The Lineup

As Jon Pardi once said, I am “Head Over Boots” for this lineup! 

Anyway, if you’re anything like me, you have likely spent a crazy amount of time and money going to arena and stadium shows to see your favorite artists. Sure, I had a great time and no regrets, but did you know that with XRoads41, you’re getting 18 shows for as low as $149 for a 3-Day General Admission pass?! That is a crazy good deal. 

Over the course of three days, 18 national acts will grace the stage on the Oshkosh Festivals grounds. From Shaggy to Priscilla Block, Niko Moon to Them Dirty Roses, to the headliners Old Dominion, Brooks & Dunn and Journey, there is really something for everyone to enjoy.

Lucky for you, there is still time to grab your tickets at XRoads41.com before pricing goes up at the gate! The best part is, what you see is what you get. With the all-in ticket pricing model, there are no fees. Ever. That means a couple more Coors Light or Carbliss for you at the event, am I right? Hint, they are two of our amazing partners.

2. Vendors/Activities

So you’re at the festival, you’re having a great time, but you want to wander a bit to see what else is going on. Well, let me tell you! In addition to the incredible lineup of artists, we have an amazing lineup of vendors! From clothing, to food, to different activities, we’ve got you covered. 

Head to Fondy Axe Company to test your ax throwing skills. Stop at RevRan Hats and Cosmic Cowgirls to grab a few new pieces and then stop at Old Fashion Photo Bus to grab some photos in your cute new get up. Need a little boost? Swing by Synergy Wellness Lounge for IV therapy on the go and then grab your drinks and snacks on your way back to the main stage to catch your favorite acts. By the way, all of this can be found on the XRoads41 app, so go download it now!

A full list of vendors can be found here. 

3. The Experience

The goal is to do it better than it’s been done before and it’s on track to do just that! The XRoads41 team wants everyone to have a safe, fun, memorable experience together. We’ve already talked about the lineup and vendors, but there are some incredible additions that make this an elevated, seamless experience for all. From the looping shuttles that make various stops at nine different locations throughout Oshkosh, to digital wristbands that allow you to buy and pay for anything on the grounds, you don’t have to worry about much other than showing up to have a good time. 

Did I mention fewer lines, shorter wait times and better site lines for all ticket levels? The new site design checks all these boxes and more with the addition of 20 miles and $2 million worth of drainage tile to help with the mud problem. If you know, you know. 

Lastly, no VIP? No problem. The General Admission ticket experience is so unique in that GA ticket holders have the opportunity to get right up to the stage. If you want to be front row for your favorite artists, you can! Just get there early because it is first come, first served for spots.

Come see all of this for yourself August 8-10, 2024. 

4. First-Class Production

Some of the people working on XRoads41 have worked on other music festivals such as Coachella and Stagecoach. Needless to say, this isn’t their first rodeo and the production is going to be first class. The stage, lights, sound and video production are going to be top of the line and are going to make your concert experience absolutely incredible.  

5. Support a brand new, premier music festival that is here to stay!

All in all, I cannot wait for this new, elevated music experience coming to Oshkosh. As a frequent concert-goer with an immense love for music, I am incredibly grateful for this group of people and investors who saw a void in our community and jumped on the opportunity to not only fill it, but make it better than ever. Putting events like this together takes so much time, thought and energy to bring to life and their hard work is not going unnoticed. I mean, just look at everything we talked about above! 

So, my fellow Oshkoshians, Wisconsinites, and music lovers, I hope to see you at XRoads41 August 8-10. Let’s show love and support for all the people who have been working around the clock to bring this incredible experience to us for the first time and to the artists who are passing through. Oshkosh is an amazing place to live, work and play and this addition makes it even better. XRoads41 is here to stay and we can’t wait to share what we have in the pipeline for 2025!